This research analyzes the most attractive municipalities in Bolivia, that is, those capable of attracting (and retaining) more population, using new methodological approaches, specifically, using large databases of electricity consumption (Big Data) and powerful satellite images. The central analysis identifies the most attractive municipalities in the country and describes them using certain of their essential characteristics (their population, their geographical position, their political status, and their transport infrastructure). The main hypothesis of the research maintains that the greater concurrence of these variables (essential characteristics) is positively related to the degree of attractiveness of the municipalities.

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